Over the past year, videos have been taking Instagram by storm. Here are a few of our video making top tips
1. Keep scripts short – if there’s too much text on a frame it’s hard for the viewer to follow
2. Create a video template you can follow. It makes posting videos easier and ensures you’re sticking to your brand vibe
3. Use music – it keeps viewers engaged. There are plenty of royalty free music sites so you won’t have to pay
4. Optimise your video according to the recommendations of the platform you’re sharing it on! Recommendations differ for Facebook compared to Instagram, following them leads to better reach!
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Photo creds: @filmdiscovered